| When Your Friendly Neighbourhood Bank Thinks Like a Telco... |
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| Blogs - Blog_Category | |||||||||||||
| Written by Sridhar T Pai | |||||||||||||
| Friday, 05 June 2009 21:30 | |||||||||||||
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So you think that's an extreme view? May be. But are there banks that actually do so? Not yet. Will they ever get there? Most certainly.
Now that I've grabbed your attention, let me tell you something. No, your bank will not become a telco on Monday morning. But it is beginning to look or think like one, for sure.
In the last week of March, ICICI Bank disclosed that it is considering ‘unlocking the value of its ATM (automated teller machine) assets' by hiving off the ATMs / POS (point of sale) terminals into a separate company. We heard this about 3 years ago from Bharti Airtel when it first took the opportunity of hiving off its tower assets into a separate business. And it did. And now everyone, including good old BSNL, wants to move the towers into a separate company. Vodafone made a similar announcement on March 21, launching Ortus, its tower affiliate.
Both are capital intensive In both sectors the ‘footprint' is critical to the success of the operation [network footprint is similar to travel route coverage] Seat capacity/loading is critical [network capacity utilisation for telcos determines tariff plans for time-of-day] Excess capacity is auctioned off via third parties [this caused the birth of the Internet travel business, while in the telecom sector, excess bandwidth is resold via the carriers' carriers] and so on. The telecom business in India is certainly much more than critical mass now and the similarities with the banking business have become menacingly close. Although hilarious in parts, this article attempts to take a serious look at the similarities and differences between this dissimilar pair of service providers. For our overseas readers, chowkidar is the Indian term for a security guard who is responsible for physical security at an ATM or similar location. The operating models of the telecom tower businesses now have some level of established processes/procedures and are quasi-regulated. I will not be too surprised if similar regulatory rules come into being for the emerging ATM companies once they are established. So we could then expect RBI [Reserve Bank of India, the equivalent of the US Fed] to start exchanging notes and experiential wisdom with TRAI (Telecom Regulatory Authority of India). Why, there could even be some cross-hiring from the TRAI offices at Sanchar Bhavan in New Delhi!
When Airtel and other leading mobile operators have been finding ways to enable mobile bill payments/m-commerce and fund transfer via cell phones, it did seem like they were getting on to commercial banking turf. But when ICICI announced the potential spin-off of its ATM assets into an independent operating company, it seems the wily bankers have thought ahead in the game. So here is a quick look at how things might shape up over the next couple of years for each of these sectors. We ought to expect another big tower company from the BSNL/MTNL combine, and of course there will be a couple of IPOs looming once the market recovers.
In the meantime, who knows, a leading telco may find it best to cross invest in an ATM company. If nothing else, it will increase footfalls by adding a mobile customer service desk next to the ATM within the kiosk. At least, now you could draw cash from the ATM and pay your mobile bill at the same desk if your m-payment transaction fails, that is... I mean, the old fashioned way. Tonse Telecom (www.tonsetelecom.com) is focused on research, analysis and consulting services for the Indian telecom sector. Tonse is focused exclusively on India and the telecom vertical in particular. It is our belief that to offer significant value to our clients, we need to bringunprecedented depth to our research. And unique insights can only come from relationships, street presence and local partnerships in every segment of the value chain. These include device makers, software developers, Value Added Services (VAS) companies, service providers, infrastructure vendors and regulatory authorities and policy makers.
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