- “There’re no alternatives to hard work, discipline and professional ethics”
- "I dream of a completely integrated concept-to-packaged-silicon flow for both digital and mixed-signal ICs"
- "The goal is not to blindly follow the herd and copy ideas"
- "We dream of creating a special company ...where 'we' is always more important than 'me'
- "And miles to go before I sleep"
- "Information technology would be a key enabler for us"
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Popularly known as the father of Israel's hi-tech industry, Zohar Zisapel, chairman, RAD Data Communications Ltd, is truly an example of a man obsessed with technology. Having started RAD at a time when things were not that easy in Israel for start-ups, Zisapel has since added 26 new companies under the RAD umbrella. Even though founding new companies still remains his biggest passion, this Israeli entrepreneur still finds time to pursue his other interests like classical music, and international auctions and exhibitions related to art. Just like in any other typical Israeli family, my parents believed it to be very important for their children to attend university and then go on to become doctors, lawyers or accountants. If not, an engineering degree would do. Like my elder brother, with whom I later founded the RAD Group, I earned a BSc in electrical engineering from the Technion, the Israel institute of technology. Immediately thereafter, I enlisted myself in the Israeli army, where I was put to work as an engineer. I went on to serve as head of the Electronic Research Department of the ministry of Defence in Tel Aviv. I also hold an MSc from the Technion, and an MBA from Tel Aviv University.
I have always had an innovative bent of mind. I remember reading Einstein's theory of relativity in school, and discovering not only how revolutionary and innovative it is but also how easy it is to understand.
The cholent that changed it all
Naturally, our family ties are very strong and we fervently keep them so. Avoiding emotional conflicts is the trick. We decided from the very beginning that we would not allow anything to come between us as brothers.
The work environment that we have created stresses that customer satisfaction receives the highest priority. We believe in mutual respect between management and employees, fairness, honesty, innovation, teamwork and we always strive for excellence. We emphasise that there are no shortcuts. As a result, our relationship with our employees, customers and suppliers is a long-term one. There is no office politics and no bureaucracy. My office door is always open.